I turned my internet obsession into a career.
I've spent the last 15+ years figuring out what makes people stop scrolling, start talking, and actually care.
That obsession has taken me everywhere modern marketing lives: early-stage startups, household names, and on stages. Along the way, I built Verbatim, an influencer marketing agency that builds creator programs for brands that want to stand out.
That curiosity also spilled over into Stop the Scroll — my newsletter decoding internet culture, the creator economy, and the strange ways the internet is reshaping how we work, buy, connect, and see ourselves.
The same curiosity about how we live online turned into a question about how we work: my bestselling book, The Unapologetic Professional, makes the case for building a career that can evolve without burning out, selling out, or shrinking to fit someone else's definition of success — an idea that also powers let her cook, the media brand I co-created for women building bold, non-linear careers.
Whether I'm onstage, behind a campaign, or deep in an internet rabbit hole, it all comes back to the same fixation: understanding what captures our attention — and creating things worthy of it.
Across all of it, I'm usually asking some version of the same question: What makes people stop scrolling?
Seen on and at
The numbers
Brand partners
